Oscar Johnson is Performance Marketing Team Lead at Leadfeeder, where he leads paid acquisition and growth initiatives across global markets. With a background in performance marketing and search engine marketing, he specializes in scaling customer acquisition through data-driven campaign optimization.
Oscar has managed multi-market advertising programs and large paid media budgets while continuously improving targeting, attribution, and funnel performance. His experience managing B2B acquisition campaigns informs his perspective on audience targeting, paid marketing strategy, and optimizing the path from click to conversion.
Blogs
Audience Targeting•
Low-cost Account-Based Marketing Tactics for SMB's
Paid Marketing•
Measure the true impact of your B2B Google Ads with Leadfeeder's Google Ads integration
Paid Marketing•
Google’s Privacy Sandbox U-Turn: What It Really Means for Advertising and the Open Web
Audience Targeting•
What Are Targeted Leads? 10 Strategies to Find and Convert Your Ideal Customers in 2026
Paid Marketing•
Everything Marketers Need to Know About Ad Personalization
Subscribe to our
Marketing Newsletter
Get real insights directly to your inbox.
No spam, unsubscribe anytime.
Audience Targeting•
B2B Sales Strategy for Benelux (2026 Guide to Winning Belgium, Netherlands , and Luxembourg)
Paid Marketing•
Why IP Targeting Is The Future of B2B Advertising
Audience Targeting•
Find Similar Companies: How to Generate Relevant Leads with Lookalikes
Audience Targeting•
B2B Sales Strategy for the DACH Market in 2026
Paid Marketing•
10 Top Performance Marketing Tools to Consider
Audience Targeting•
